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The Lean UX approach to interaction design is tailor-made for today’s web-driven reality. In this insightful book, leading advocate Jeff Gothelf teaches you valuable Lean UX principles, tactics, and techniques from the ground up—how to rapidly experiment with design ideas, validate them with real users, and continually adjust your design based on what you learn.
Inspired by Lean and Agile development theories, Lean UX lets you focus on the actual experience being designed, rather than deliverables. This book shows you how to collaborate closely with other members of the product team, and gather feedback early and often. You’ll learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. Lean UX shows you how to make this change—for the better.
- Frame a vision of the problem you’re solving and focus your team on the right outcomes
- Bring the designers’ toolkit to the rest of your product team
- Share your insights with your team much earlier in the process
- Create Minimum Viable Products to determine which ideas are valid
- Incorporate the voice of the customer throughout the project cycle
- Make your team more productive: combine Lean UX with Agile’s Scrum framework
- Understand the organizational shifts necessary to integrate Lean UX
Lean UX received the 2013 Jolt Award from Dr. Dobb's Journal as the best book of the year. The publication's panel of judges chose five notable books, published during a 12-month period ending June 30, that every serious programmer should read.
- Sales Rank: #21205 in Books
- Published on: 2013-03-11
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .60" w x 6.00" l, .78 pounds
- Binding: Hardcover
- 152 pages
Amazon.com Review
Jeff Gothelf on How to Do Lean UX in 5 Easy Steps
About the Author
Jeff Gothelf is a designer & Agile practitioner. He is a leading voice on the topics of Agile UX & Lean UX and a highly sought-after international speaker. He is currently a Managing Director in Neo's New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL.
Most helpful customer reviews
95 of 101 people found the following review helpful.
Mostly redundant
By Joe Kleinwaechter
If you are a:
UX person AND have read Lean Startup - skip this book. It will be largely redundant.
UX person and haven't read Lean Startup - Read Lean Startup instead. How to apply UX should be a fairly obvious extension of Eric's ideas.
Not a UX person but are interested in learning about Lean UX - by all means, this is a good start to appreciate what is needed.
Unfortunately, I found most of the ideas very much surface thinking. I am sure these guys made a conscious choice to stay at the surface to appeal to a wider audience, but I wanted deeper understanding of the tradeoffs and obstacles companies will face.
Also, I thought their Design Studio concept a pretty average representation of one way to design/innovate. 10 minutes to sketch out six ideas on the spot? There are a lot of ways to generate diverge/converge cycles of ideation and just throwing one out there made it feel as if this was the Lean way.
A least they captured their ideas in a book that could be read in one sitting.
18 of 18 people found the following review helpful.
Perhaps a quick read, but there's plenty here to implement
By S. Nay
I'm a technical writer who has often been involved with UX, and both writing and UX are often left out of the scrum team when product development departments move to Agile, so I was glad to see how these authors addressed the UX component. They present ideas, answer questions, and address concerns that UX designers and other team members will probably have when trying to fit UX into sprints that already seem too short.
Several other reviewers have commented that this is a relatively thin book, and therefore it's a quick read, but A does not necessarily follow B here. Make it a quick read if you like, but I think you'll only get out of it what you put into it. Even if it is a "quick read," it's not a "quick implement." Several of the ideas put forth are major changes from waterfall development and the way that designers have traditionally worked, and it will take some time and a few false starts before a team finds their comfort zone with this. You should find yourself referring back to the book frequently as you switch over.
The authors say that Lean UX is a mindset, and they support that position with a chapter that describes Lean UX principles. Unfortunately, they list 3 foundations and 15 "key principles" that are "critical to the success of Lean UX." They seem to have forgotten one basic design principle, which is that people can't remember more than a few things from a list, perhaps 7 at the most. It's just not possible to focus on 15 principles at the same time and try to make sure that your processes reflect all of them. Some of these principles are high level (such as "Progress = Outcomes, not Output") and others are the result of, or an aspect of applying those, such as "Removing Waste." While all the principles are valuable, that chapter could have been reworked somewhat.
Is it redundant of the "Lean Startup?" I see it as a focused drill-down on how Lean Startup looks in one discipline, so I think it's a valuable addition. Definitely, though, don't try to bring in Lean Startup principles by starting with Lean UX if your company isn't already doing Lean Startup, or moving towards it.
17 of 19 people found the following review helpful.
If you've already read Lean Startup by Eric Ries, skip this book
By Nicolas Dao
After having read Lean Startup by Eric Ries, Lean UX falls short of expectations. There are some good use cases and more concrete ways on how to implement some practices that are just theoretically explained in Lean Startup. All in all that book was just ok.
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